Manufacturers investing in customer-centric IT Will gain 2 – 3% more market share over competition
In 2016, worldwide manufacturing spend on external IT expenditures is estimated at $3,23 billion and manufacturers making the most of their customer-centric IT investments is predicted to gain 2 – 3% more market share over competitors states a recent IDC report published after combining primary and secondary research on manufacturing IT spending and investments. The document lists the top ten Manufacturing predictions for 2016:
1. CUSTOMER DRIVEN INVESTMENT: Manufacturers That Have Leveraged Customer-Centricity Investments Will Gain Market Share Growth in the Range of 2–3 Percentage Points By end 2017:
As with all successful business that centers their investment on customer requirements, manufacturing companies will also reap returns, namely a valuable 2 -3% market share from competition. Customers are demanding a more responsive manufacturing culture and those that can deliver this to customers will gain an advantage over its competitors in the market. The important thing here is the customizing of experience. For example, if my manufacturing process allows a customer to customize their clothes to create a better fit, or a more comfortable hearing aid, it makes for a better experience.
The customer-driven revolution in manufacturing is very much relevant in Quote-to-Cash (QTC), and Configure-Price-Quote (CPQ), Cloud-based providers can scale quickly to meet manufacturers’ multisite requirements those who excel at multisite and two-tier Cloud ERP strategies.